For the introduction to the market of the new Smart Plus air conditioner series of Mitsubishi Heavy Industries, we implemented a digital campaign that introduced the audience to the new models and their advantages.
DIGITAL CAMPAIGN TO PRESENT SMART PLUS SERIES OF AIR CONDITIONERS
IMPRESSIONS
1 700 000+
CLICKS
27 500+
PERIOD
2 MONTHS
CLIENT
CONDEX AD
SERVICES
CONTENT CREATION
GRAPHIC DESIGN
DIGITAL MARKETING
SOCIAL MEDIA
YEAR
2023
CONTENT CREATION
We took care of the design, structure and texts of the product pages of the new models. We created a useful blog article with their main benefits, which users spent an average of 2 minutes on, and 23% of them also looked at specific models before leaving the site.
Channels used: